Where iGaming Revenue Goes

Revenue generated from Alberta’s regulated iGaming market is reinvested to benefit Albertans through public programs and services.

Revenue Flow

Did you know, when you choose an approved AiGC iGaming operator, you are supporting programs that Albertans rely on every day? Unlike unregulated offshore operators where funds leave Alberta forever, our market ensures a portion of revenue comes right back home.

Maximizing the Benefit for Albertans

To ensure as much revenue as possible stays in the province, our goals include a 70% channelization rate after year one, and a 75% channelization rate of the current illegal iGaming market into the regulated Alberta market by year two of operations. 

The Player

Albertans choose regulated, secure operators.

The Market

Revenue generated by approved operators.

80% Operator Share

Operators retain revenue to cover costs, technology, and innovation.

20% Provincial Share

AiGC collects Alberta’s share, in addition to 3% of gross revenue guaranteed for Indigenous Relations (2%) and Social Responsibility (1%).

Reinvestment

After AiGC operational costs, 100% of residuals return to Alberta.

The Community

Funding public programs that benefit everyone.

What Revenue Supports

Play in Alberta’s regulated market, and fund the future of our province. A guaranteed portion of all online gaming revenue is captured and reinvested right back into Alberta communities. Here is exactly where those dollars go.

Night view of a city skyline with illuminated buildings and a blue-lit bridge over a river reflecting the lights.

Public Programs and Services

The province’s share of iGaming profits directly supports essential services Albertans rely on. From healthcare and education to local infrastructure, this money helps build a stronger province.

Responsible Gaming Initiatives

Player safety is built directly into our financial model. A dedicated portion of all gaming revenue is carved out specifically to fund social responsibility and problem gambling programs.

Indigenous Relations

Alberta’s iGaming industry recognizes First Nations as vital partners in strengthening our province. To support this, a dedicated stream of gaming revenue is allocated directly to empowering local priorities, economic development, and cultural initiatives across the province.